The growth spurt of you and Mr. Jones turns into a spurt.
The five-year-old technology holding company, who recently completed a $ 260 million Series B round of funding, has hired Paulette Forte as the senior HR manager to help the company oversee the expansion of its employee base. .
Forte comes from the NBA, where she most recently served as Senior Director of Human Resources. Throughout her career, she has held human resources positions at companies such as Scholastic, Gray and FutureBrand.
“We were delighted to bring in someone of Paulette’s caliber,” said David Jones, Founder and CEO of You & Mr Jones.
His appointment follows a successful year for You & Mr Jones, which describes itself as a “brandtech” company. According to the company, its organic net revenue increased 27% in the third quarter of 2020 compared to the same period in 2019.
At present, You & Mr Jones has 3000 employees in the various agencies that it has acquired over the past five years. These include Collectively, an influencer marketing agency, as well as Oliver, which specializes in helping brands develop in-house digital marketing capabilities. You & Mr Jones are currently recruiting for approximately 300 positions.
New focus on talent
After 2020’s shift to a remote workforce, and the “benefits and challenges that come with it,” Jones said he felt it was time to invest in a HR manager . He explained that while You & Mr Jones have spent much of their existence focusing on their tech chops, they haven’t spent as much time on talent.
“One of Paulette’s key roles will be to get our processes and systems [regarding] people and talent where they should be, ”Jones said. “We’re going to grow a lot more in 2021 than in 2020, so we felt we needed someone at Paulette’s level to come in and oversee talent.
In addition to becoming Chief People Officer, Forte will serve as an associate partner and join the company’s management team of approximately 30 people. In her new role, she will be responsible for providing strategic oversight of all human processes within the company, including talent acquisition, leadership development, employee relations, professional training and initiatives. DEI.
According to You & Mr Jones, Forte will “work hand in hand with” key human resources managers within the various companies in its portfolio.
“Historically, my roles have always been in organizations at the inflection point when there’s a change,” she said, noting that DCI will be a “huge goal” for her.
Forging future growth
Since its inception in 2015, You & Mr Jones has raised $ 610 million. Looking ahead, Jones, who started the business after serving as Havas’ global CEO, said he plans to continue to grow organically and through acquisitions.
Geographically, Jones said he plans to expand the company further into Asia and Latin America, as much of its growth to date has come from North America and Europe.
You & Mr Jones have made seven acquisitions since 2015 and are currently working with brands such as Adidas, Microsoft, RB and Unilever.
Jones describes the company he founded as a company specializing in “mobile-only digital content”, comparing it to more traditional advertising portfolio companies that were founded long before the advent of mobile.
He said the company encourages brands to work with agencies such as Droga5 and Wieden + Kennedy for the “big idea” but up to you and Mr. Jones to “create literally thousands of social, digital and commerce assets. electronics always on ”that we need today. .