Editor’s Note: Adweek worked with Matthew Scott Goldstein, a consultant with extensive knowledge of the media industry, to turn his quarterly newsletter into an Adweek article. Through its results on various industry earnings calls, we bring you insight into how your favorite brands, agencies, media companies, publishers, and technology companies are performing on a quarterly basis. Its goal was to go beyond what the trades were focused on, which revolved primarily around revenue, and leverage the background data shared during those calls.
Do not miss Marketing profession, a new series featuring top executives sharing their thoughts on the importance of leveraging the intersectionality of marketing, finance, technology, people, and the boardroom to drive growth of the company. Grant.