Vizio Boosts Streaming Advertising Business As CTV Arms Race Heats Up

To ride the streaming wave, Vizio supported a small ad sales team of around half a dozen employees at the end of 2019. After a reorganization and new investments in areas such as programming for Vizio’s ad-supported streaming service WatchFree, the company’s platform unit now has nearly 70 employees. Now Vizio has introduced a product, …

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