TikTok users can switch to 2D in the #DoritosFlatLife Hashtag challenge

Why should Matthew McConaughey be the only one playing Flat Matthew? The ongoing Doritos Super Bowl campaign has incorporated a branding effect on TikTok that allows users of the video creation platform to switch from 3D to 2D. The campaign features McConaughey’s adventures as Flat Matthew in multiple internet teasers that …

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