Sonos on the Next Step in Music Streaming

Coincidentally, home audio and smart speaker company Sonos launched its first foray into original content, Sonos Radio, just as the pandemic took hold in the United States. It forced people in and Sonos owners got the chance to use their speakers more than ever before, which certainly helped Sonos Radio get started quickly. In this conversation with Sonos Radio CEO Ryan Taylor, we touch on how the company has created a service that complements options. like Spotify and Apple Music, as well as how Sonos organized a roster of artists like Thom Yorke and Dolly Parton to organize music and host shows on its service. We also explored how being stuck at home can accelerate change in the music industry, and even touched on yacht rock briefly.

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