Patrick Mahomes has led NFL player engagement on Facebook, Instagram and Twitter for the past 6 months


The new list covers overall engagement, growth rate and consistency of activity on Facebook, Instagram, and Twitter from June 1, 2020 to January 3, 2021.

Opendorse said the list provided NFLPA partners with valuable insight into the potential of social media activity influencing their marketing campaigns.

The top 10 NFL players by overall engagement on Facebook, Instagram and Twitter were:

  1. Patrick Mahomes II, quarterback, Kansas City Chiefs
  2. Russell Wilson, QB, Seattle Seahawks
  3. Odell Beckham Jr., wide receiver, Cleveland Browns
  4. Tom Brady, QB, Tampa Bay Buccaneers
  5. JuJu Smith-Schuster, WR, Pittsburgh Steelers
  6. Cam Newton, QB, New England Patriots
  7. JJ Watt, defensive end, Houston Texans
  8. Julian Edelman, WR, patriots
  9. Lamar Jackson, QB, Baltimore Ravens
  10. Jamal Adams, strong security, Seahawks

The players with the growth rates of top subscribers (minimum 100,000) during the period were:

  1. Chase Claypool, WR, P Steelers
  2. Robert Tonyan Jr., tight end, Green Bay Packers
  3. Justin Herbert, QB, Los Angeles Chargers
  4. Younghoe Koo, kicker, Atlanta Falcons
  5. Brandon Aiyuk, WR, San Francisco 49ers
  6. Justin Jefferson, WR, Minnesota Vikings
  7. Darren Waller, TE, Las Vegas Raiders
  8. Diontae Johnson, WR, Steelers
  9. Taylor Rapp, SS, Los Angeles Rams
  10. AJ Dillon, running back, Packers

The most active players with a minimum of 100,000 followers and in the top 50% in terms of social audience and engagement were:

  1. Will Compton, linebacker, Tennessee Titans
  2. Tarik Cohen, RB, Chicago Bear
  3. Tyrann Mathieu, defensive back, Chiefs
  4. Trent Brown, offensive tackle, Raiders
  5. Marlon Humphrey, cornerback, Ravens
  6. Kenny Vaccaro, DB, Titans
  7. Quandre Diggs, CB, Seahawks
  8. Darius Slay, CB, Philadelphia Eagles
  9. Cam Jordan, DE, Saints of New Orleans
  10. Tre Boston, Free Safety, Carolina Panthers

The five most interesting tweets were:

And the five most engaging Instagram posts were:



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