Paramount + will replace CBS All Access on March 4

The days of CBS All Access are numbered … at least in name. ViacomCBS has revealed this Paramount +, its expansion and rebranding of All Access, will launch in the US on March 4. The streaming service will arrive in the Nordic countries on March 25, Australia in mid-2021, and Canada later this year (although Canadians will see the rebranding right away).

Paramount + is finally an offer to compete with NBCUniversal Peacock, Disney +, HBO Max and other network-oriented rivals. Where All Access was originally focused on the CBS and Internet originals only, the new offering includes shows from a ViacomCBS channel host as well as Paramount’s movie library. In theory, you’ll have a reason to subscribe beyond following the latest Star Trek series.

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