Outlook masterclass: Agility rather than speed

There is no doubt that acting quickly has become a must for brand marketers, but what does it mean to be truly agile? In a world where circumstances are still a little uncertain, Lisa Joy Rosner, vice-president of brand and digital at Oracle, and her team have adopted the approach of setting up “beds” for an interim …

Leave a Reply

Your email address will not be published. Required fields are marked *