After record year of retail bankruptcies, Michaels agrees to go private in $ 5 billion deal

While net sales of non-essential retailers suffered during the pandemic, the arts and crafts banner Michaels Stores saw double-digit growth in the second and third quarters of 2020, demonstrating consumers’…

The majority get started with a commitment to diversity and with the help of Shaquille O’Neal

As establishment players in the advertising industry struggle to tackle deep-rooted systemic racism, creative agency Majority is launching in Atlanta with diversity at its heart – and the support of…

Former Pepsi Marketing Manager Sadira Furlow Named CMO Happy Money

Consumer Debt Solutions Provider Happy Money Hired Sadira furlow as Director of Marketing with an initial focus on expanding the company’s customer base to include underserved populations in the financial…

A + E Networks Upfront Focuses on the Power of Linear TV, Total Audience Shift Metric

After the pandemic forced A + E Networks to abandon its initial event plans at the 11th hour of last year, the company has returned to the limelight this year…

Kelly Rowland Partners With JustFab For First Footwear And Apparel Collection

Musician and actress Kelly Rowland’s new line with the JustFab membership buying platform, for example, is modeled after the strength, creativity and grace she has witnessed in women around the…

Facebook Journalism Project Accelerator Editor Participants Report Progress

Facebook Journalism Project shared an update on the progress of participants in its Accelerator program and shared details on what to expect in 2021. The approximately 175 editorial staff that…

Facebook ends political advertising ban 4 months after election

Facebook is lifting its ban on political advertising that the social media giant instituted after the polls closed on election day in November. Google lifted a similar ban last week,…

Pinterest Details New Search And Features At Its Global Pinterest Advertiser Summit

Pinterest revealed several new and upcoming features on Wednesday at its Pinterest Presents Global Advertiser Summit, which included sessions in six countries: Australia, Canada, France, Germany, UK and US United.…

Eric Toda on Rethinking the Marketing Director’s Role as the Highlight of Marketing Career

After working on brands such as Nike, Snap, Airbnb and GAP, a Facebook alumnus Eric Toda returned to the social marketing space as Facebook’s global head of social marketing. Eric,…

Fox renews The Simpsons for 2 more years, until season 34 in 2023

The longest-running prime-time TV series in television history, The Simpsons, will extend its record by at least two years. Topline Fox has ordered two more seasons of The Simpsons, locking…