Bacardi urges Snapchatters to show off their Conga moves

Bacardi became the first alcoholic beverage brand to harness Snapchat’s 3D augmented reality full body tracking technology with the launch of its custom dance lens on Monday. The Lens Soundtrack is a remake of the iconic Latin dance classic “Conga”, featuring lead vocals by Leslie Grace and hip-hop verses by Meek Mill, and produced by …

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